Impossible to spend this end of the year 2022 without having fun with the new fashionable tool: ChatGPT. This revolutionary AI thrills all digital professionals, web editors in mind , and impresses with the quality of the information it provides . However , with a few weeks of hindsight, its use is not always obvious , and learning to master the right way to ask it questions is a definite advantage in saving time in use.
Web editors, in charge of digital content, find below 9 essential prompts to provide to ChatGPT, to retrieve the most relevant information and effectively create your blog articles.
- The “prompt” on Chat GPT: what is it?
- Quick to brainstorm around an essay topic
- Prompt to understand the needs of its target audience
- Prompt to generate the perfect content plan
- Want to create a content plan faster? Think “Listicles”
- Prompt to generate a semantic field
- Prompt to define a concept
- Prompt to generate an array
- Prompt to correct and edit your texts
- Prompt to generate an intro
- Example of introduction generated by the tool
The “prompt” on Chat GPT: what is it?
The prompt is an English term that comes from the world of education, and that can be literally translated as “record”.
Initially, the prompt is an extract from a text that is submitted to the student, in order to raise an idea that he must treat in extenso. It therefore generally breaks down into two parts: the extract itself (which can also be an image), and the instruction (often asked in the form of a question) which guides the student in what he must produce.
In computing, the prompt has the same purpose: it is the command that you will submit to the program so that it performs a task or offers an answer.
A prompt on Chat GPT is therefore the instruction that you will give to this virtual assistant. It can be a simple sentence or a detailed text.
This virtual assistant is designed as a very advanced automatic input model , and is able to interpret simple as well as very complex instructions. In all cases, it tries to predict the most logical answer to a sequence of words, according to a principle of probability.
So let ‘s see some examples of prompts that will make it easier to create a blog post from A to Z.
Quick to brainstorm around an essay topic
The first interesting function that ChatGPT offers is its ability to find relevant article ideas on a given subject.
To find the prompt that will put him on the right track, simply ask the following questions:
- What is the main topic I want to write about?
- Who am I talking to? Who is my target audience ?
- What is their problem with the theme I have chosen?
- What do I want to convey as a message ? Do I want to inform, entertain, convince, educate?
Then include the answers to these questions in your prompt.
Prompt type to generate relevant article ideas List me 5 story ideas on the [main theme]. These articles must provide solutions to [Target 1] and [Target 2] to better manage their [problem]. Suggests story ideas for [message].
NB: The last sentence of this prompt is not trivial : with it, ChatGPT will summarize how your article will be convincing, informative, entertaining, etc.
Let’s go back to our typical example, and fill in the missing boxes.
“List me 5 article ideas on recycling waste in business . These articles must provide solutions for business leaders or office managers to better manage the waste produced by their employees within their company. Offers ideas for articles intended to entertain . »
Here is an example of the response I get, among the 5 provided:
“Recycling waste, a fun adventure for your company” This article could offer ideas for fun games or challenges to raise awareness among employees of the importance of recycling waste in the company.
Prompt to understand the needs of its target audience
Let’s go back for a moment to the future readers of your article. It is only for them that you write it, and it is essential that you ask yourself the questions that they ask themselves.
In this brainstorm phase, you must therefore put yourself in their shoes to provide the most appropriate answers possible to their questions.
This “pain points” approach is also an excellent way to define a set of subjects that revolve around an issue.
Prompt type to identify the needs of its target audience What are the [needs/fears/problems] that [target audience] has in relation to [main theme]?
What are the fears that parents encounter when it comes to feeding their infants?
What are the problems that temporary workers encounter in integrating into a team?
What are the needs of wheelchair users in a company?
Prompt to generate the perfect content plan
That’s it, you have defined the subject of your future article. You know which items will hit the bull’s eye with your readers, and now you need ChatGPT to produce a calibrated plan of your content.
Here, the more detailed your prompt , the better the response.
To do this, you must specify some structural information for your article, such as the number of chapters you want to obtain, but also the length of the content and possibly some key points you want to appear.
Also, detail again who the article is for, what its objectives are, and the type of tone expected (formal, informal, serious, offbeat, etc.).
Prompt type to generate a content plan Suggest a content plan for a [Word Count] article titled: [“Article Title”]. This is an article that is aimed at [article objectives] the [target audience]. It must allow them to [benefits from the article]. The article will have a CTA at the end, which will offer readers [CTA objective]. The plan must contain at least [number of chapters and sub-chapters], in which you detail the key points to develop and the number of words to allocate to each. The tone must be [type of tone]: we are addressing [give some details on the target audience].
NB: do not hesitate to regenerate the answer if the proposed plan seems too imprecise to you.
Imagine that I am a site that offers training related to mushroom picking . ChatGPT will have listed me a set of article ideas on mycology during the brainstorm phase.
If I choose an article entitled: “Identifying edible mushrooms: the keys to not making mistakes”, which is aimed at people new to mushroom picking, and I want to offer them a practical PDF file to download at the end of the article, the prompt could be:
Suggest a content plan for a 1500-word article with the title: “Identifying edible mushrooms: the keys to not making mistakes”. This is an article that aims to inform beginners in the matter. It should enable them to understand the basic techniques for knowing how to detect edible mushrooms from poisonous mushrooms. The article will have a CTA at the end, which will offer readers to download a PDF handy sheet on common confusions between poisonous mushrooms and edible mushrooms, with examples of mushrooms that look alike. The plan should contain as many chapters and sub-chapters as necessary, in which you detail the key points to develop and the number of words to allocate to each. The tone must be relaxed: we are addressing future enthusiasts,
I invite you to enter this prompt in ChatGPT to see for yourself the quality of the plan that is offered by the tool.
Want to create a content plan faster? Think “Listicles”
To go even faster, consider creating your post as a list. Listicles are essential article formats on the web, which swarm at the top of the SERP on heaps of queries, and have particularly engaging titles, conducive to sharing on social networks.
To create the plans for your listicles, you can rely on the prompt provided above, which requires a little thought but offers convincing results.
Alternatively, use the (short and effective) prompt below .
Prompt type to generate listicle plan Make a list of the [number] [item] [angle], with an explanation of [number] words for each [item].
Make a list of the 15 most beneficial fruits for the body, with a 50-word explanation for each fruit.
Make a list of the 13 French culinary specialties that the world envies us, with a 50-word explanation for each specialty.
Make a list of the 10 must-watch romantic comedies, with a 30-word synopsis for each movie, the two main actors, and why audiences loved each movie.
Prompt to generate a semantic field
That’s it, you have your article idea and you have your detailed plan. It’s time to generate a semantic field that will allow you to integrate all the important terms related to your writing topic into your text.
Also ask ChatGPT to provide you with the entities related to your future article. This will allow you to visualize and integrate the topics, concepts and things related to the theme of your article.
With all this, you will have a valuable semantic wealth that will position your content on many keywords, and make it easier for search engines to understand.
Finally, the entities will allow you to obtain a mapping of the subjects in relation to that of your article .
You will thus have the choice to address them in your article if they are directly related to it , or to isolate them in dedicated articles, if they are indirectly related to it . Another excellent way to brainstorm around a main theme, and to create your “topic cluster” effectively.
Prompt type to generate a semantic field Give me the semantic field and SEO entities for the following article: [“Article title”].
Give me the semantic field and the SEO entities for the following article: “The key concepts to know to build a passive house”.
In this case, ChatGPT suggests to me entities such as “Passive Building Standards”, “Certifications”, “Financial Incentive Programs”, “Passive House Building Case Studies”, etc.
Very informative !
Prompt to define a concept
At the beginning of an article, it is always good to take a little time to contextualize the framework in which it fits . In this article for example, before offering you examples of prompts related to writing your content, I reserved the first chapter for the definition of a “prompt”.
ChatGPT is also very good at giving definitions and explaining concepts, especially if they are difficult to grasp.
For a simple and concise definition, use the following type prompt .
Prompt type to define a simple concept Give the definition of [concept] with a vocabulary level equivalent to that of a 10-year-old child (150 words).
For a more precise, even technical definition, you can add modifier terms .
Prompt type to define a complex concept Gives the definition of [concept] with a level of university vocabulary, specifying the [formulas/laws/rules in force] implied in its functioning if necessary.
This prompt will be very useful when you have to introduce concepts that call upon mathematical rules or physical laws.
Gives the definition of an insulating material, with a level of academic vocabulary, and specifying the physical laws and mathematical formulas which come into play if necessary.
Important note: in any case, do not consider the answer provided as definitive and carry out the necessary checks and corrections before publishing your text. ChatGPT may have limitations when it comes to dealing with complex theoretical concepts.
Prompt to generate an array
What could be better than designing a table when you want to compare or list several things? With ChatGPT it is (obviously) possible.
Prompt type to generate an array Provide me with an array of [items to compare / items to list]
Provide me with a chart of the greatest inventors of physics and their invention.
Prompt to correct and edit your texts
ChatGPT is able to rework your texts by respecting the instructions that you provide in your prompt.
Just note that the longer the text you provide, the more difficult it will be for him to identify all the writing errors.
It is therefore advisable to provide him with the text to be corrected in small pieces (chapter by chapter for example), repeating the correction brief in each prompt.
Prompt type for improving a text Can you improve the following text according to the following instructions. 1. Identify and correct any spelling errors. 2. Rephrase sentences that are too long so as not to have sentences that exceed 30 words. 3. Use synonyms when you detect repetitions. 4. Add transition phrases to make reading smoother and grab attention. 5. After providing the corrected text, give details of all the corrections you have made. Here is the text: [Insert text between quotes]
Note that ChatGPT is also quite handy for reformulating your text with a more or less formal style, depending on your needs.
Prompt to generate an intro
In web writing, the best way to write a powerful introduction is to save it for the end. In this way, you have all the key elements of the article, and you can reveal them from the first sentences (according to the method of the inverted pyramid).
Once your text has been written, you can easily delegate the creation of your introduction to the OpenAI wizard.
However, as we have seen, ChatGPT sometimes has trouble parsing long texts . Worse, too much information causes him to miss key elements, or create misinterpretations.
For him to write your introduction, it is therefore preferable to provide him with the plan of your article (Title of the article and H2, see H3), rather than the complete text.
Next, give him some guidance on the structure of your intro.
Prompt type to create the introduction of an article Write an introduction for an article titled: [“Title of article”], which contains the following outline: [Insert outline]. Use numbers to illustrate your words and write at least one sentence in the form of a question. Write the last sentence in the 2nd person plural, which invites the reader to read the article. The text you must write must contain between 80 and 100 words maximum.
It’s up to you to adapt it according to your needs.
Attention, at the time of the test, the tool presented difficulties in producing a text with a defined word length.
Example of introduction generated by the tool
Write an introduction for a web article entitled: “The insulation of convertible attics: prices, techniques, materials…”, and which contains the following plan: “1. Convertible roofs: conditions, prices and regulations, 2. The loft insulation in practice, 3. Update on available aid. » Use numbers to illustrate what you are saying and write at least one sentence in the form of a question. The text you must write must contain between 80 and 100 words maximum.
Text generated by ChatGPT:
The insulation of convertible attics is an increasingly popular subject with owners of single-family homes. Indeed, converting your attic can represent an opportunity to gain space and improve the comfort of your home, while achieving significant energy savings. But what are the conditions to be met in order to be able to convert your attic and what are the costs to be expected? What are the different insulation techniques and materials available on the market? And above all, is there financial aid to help cover these costs? This is what we are going to discover in this article.
So much for these prompts dedicated to writing and which can be used to get the best out of ChatGPT . As you can see, the time when this artificial intelligence will be able to replace the web editor has not yet arrived. Sometimes you have to be very precise in writing your instructions to obtain convincing results. Verification of the information given by the tool is also essential.
And you, have you created prompts that you use on a daily basis to write your articles?
Share them in comments!