Whether you have a blog or an e-commerce site, your dashboard, also called dashboard, is one of the most important elements of your administration panel.
This is where you can view important data from your website, such as tracking statistics and performance indicators.
Because a successful dashboard is a dashboard where the information is clear and understandable quickly, here is what you need to take into account to create an effective dashboard.
The purpose of the dashboard
Whatever the type of website , the dashboard aims to display useful information by simplifying its visual representation. Users need to be able to quickly understand and analyze the data.
Your sector of activity and your own objectives must also be taken into account when developing your dashboard.
By determining the specific objectives that future users will have to achieve, you will be able to define the metrics , properties, values, visual elements and data that will constitute your dashboard.
The operational and analytical dashboard
Defining your objectives will allow you to know whether you need an operational type dashboard or an analytical dashboard.
The operational dashboard aims to present data discrepancies, current resources or the status of users. This type of dashboard can be compared to a digital control room designed to help users be fast, proactive and efficient.
The analytics dashboard provides the user with an overview of the information used for analysis and decision-making, and is not focused on immediate actions. One of the main goals is to help users make the most of data, analyze trends and make decisions.
The complexity of the dashboard
For users to understand the information presented at a glance, it is essential to reduce the complexity of the dashboard.
The more data you present, the more difficult it will be to understand. You must therefore:
- Prioritize data by presenting the most relevant data first
- Remove misleading and inaccurate data
- Gradually provide access to secondary metrics
To get a clear dashboard, remember that important information should be immediately accessible.
Always for the sake of clarity, the information must be presented in a coherent manner.
This involves finding the right representation for your data and therefore using the right graphs:
- Curves to compare values
- Pie charts to show the components of an item
- Bar charts to compare quantitative data or categories
- Scatter plots to show a relationship between two variables
To choose the right graphical representation, consider how many variables should be on the graph and whether a time scale should be used.
The context of use
Your site’s dashboard will certainly be used by several people and not all of them will necessarily have the same role.
To successfully create your dashboard , keep in mind the technical knowledge and the objectives of future users.
You can also ask yourself the following questions:
- Does interaction with the dashboard require technical knowledge?
- Will users be able to perform most actions with just a few clicks?
- Does the dashboard consist of suggestive icons?
- Are the colors adapted to the context of use of the dashboard?
Many dashboards have a dark design because they can be used at different times. The dark color thus reduces eye strain.
To succeed with your dashboard, let yourself be guided by the project’s objectives, the needs of the users and the nature of the data. You will thus develop a powerful tool for effectively communicating information.